How to Find Amazon Storefront: Search, Browse Like a Pro

The internet has transformed the world in a manner that can only be compared to a renaissance, online selling is very much appreciated nowadays more than it was previously.

It is difficult to find anyone who hasn't visited Amazon to buy products. One of its unique features is storefronts. 

They are like mini webpages within a website which display specific products and offer various discounts or deals.

Sometimes it is tricky to locate a specific seller or a brand when there are hundreds and millions like a needle in a stack of needles. 

But with a little guidance, you can easily locate them. 

So let us go through the steps on how to find an Amazon storefront here we will also discuss some famous examples as well as their benefits so you can have a better shopping experience.

What is an Amazon Storefront?

It is a custom-made online shop for registered brands which enables them to place their products neatly without any clutter. With the availability of a specific page to showcase a seller's product and brand details. 

It can improve the overall shopping experience of the customers, reach out to their specific audience and most importantly stand out from the competition.

There are several reasons why storefronts are essential to both sellers and buyers.

Advantages of Amazon Storefront

Good Shopping Journey:

They offer a unique experience to the consumers as they can find all the products within the same place and also get to know the brand better. Customers can find and purchase such products, enjoy special promotions and discounts as well as see ratings and reviews left by other customers.

Improves Marketing and Advertising Strategy:

They can be used as a landing page to market products and brands which is why the storefront plays a crucial role in the seller’s marketing plan.

Provides Easier Navigation:

‍There are also benefits for the shoppers since all the products of a brand are displayed in one place which makes it easy to see the range of products available and the price differences with the other sellers which can help in decision making while buying a product.

Boosts Customer Involvement:

By incorporating active components like product-related videos and pictures and user-generated content in the form of reviews merchants can provide a more captivating buying experience while forging an emotional bond with the customers.

Foster's Brand Commitment:

‍When they present a branded line of products or emphasize some advantages to it sellers can communicate their brand story, principles and mission even better and win customers’ loyalty.

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Top Amazon Storefront Examples

Here are some of the famous examples where the majority of the old and new customers go to shop.

Callaway

Callaway comes first on the list. This golf retailer has crafted an extremely user-friendly interface which eases the finding of any golf-related product to the users. 

Upon entering the store the first thing that one notices is the image of the logos on the cover page which aids in creating brand recognition easily.

Sperry

It is next on the list of most popular stores in the world. They highlight the product and logo at the top of the page which thrills the loyal fans and captivates new potential shoppers. 

Their home page has product categories such as women and men and also has different sections for the boots that many of its customers love.

Lego

Another great Amazon Storefront that understands its audience is Lego. Right from the top of the page, it comes with this bright graphic that showcases their logo and product. 

Lego bases this bright bold look even on their homepage.The Storefront also provides categories that are easy to browse for instance show by theme and age or see the new products only.

Adidas

Let's move on and take a look at another standout Amazon storefront which is Adidas. It sticks to its roots by keeping the cover photo plain black with its logo in white which is very typical of them. 

There are also many product images as you scroll down the page that complements the style of the page and show all the different product types offered.

Nike

It is a terrific representation of how a brand has made use of Amazon to display the range of products that it has to offer. You will find shoes, athletic wear and every other item well-referred to and organized. 

It is like a physical Nike shop where you control all the branding, product listings and promotions only this time it is an online store.

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How to Search Storefronts on Amazon App?

The chances are that you are probably making use of the application whenever you are buying items while travelling.It is easy to locate storefronts but if you have not done that before then it can be a challenge. 

So we have prepared a series of steps to help you easily locate storefronts:

Open the Application

First of all, find and launch the Amazon app on your mobile phone or tablet. 

Use the Search Bar

When you open the app go towards the top of the homepage and look for the search bar. This is the area where you can search for a particular storefront or brand.

‍Enter the Store Name or Seller

In case you have an idea about the name of the brand or seller you can simply search for it. For instance, the Nike Storefront could be typed in the search bar if one seeks the Nike store. 

Usually, Amazon would provide the official link of the storefront at the top of the search results.

Turn On the Filtered Results

After the search results are generated it is possible that you would like to do some refinements on them and narrow down the list presented to you. 

One can also filter by Seller to make sure that only items or listings from that particular storefront are being shown.

Explore the Store

Once you click the link from the search results, you will be directed to the page. From here, you can look at the different products by their respective category. 

Every store is unique in its design as it tries to make the customer’s shopping experience better than just going through the regular bare product galleries.

This is useful especially when you already have an idea of the name of the storefront or even the seller’s name. 

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How to Find Someone's Amazon Storefront

But how about when you want to search for other people’s stores like an influencer or your friend’s store?Once you have their name or nickname it becomes quite easy. 

Most of the influencers, content creators or even your friends post their storefront links on various social media or blogs. 

In some instances, if you do not have a direct link it might be somewhat difficult.

Below is how you can look up their storefront:

Direct Search Method:

• Visit Amazon.com Type the seller's name in the search space.
• Find their specific name or brand.
• Click on the seller’s name to view their store.

Through Product Listings:

• On the product page click on the seller’s name next to Sold by.
• Then on the seller’s info page, look for the store link.

Third-Party Tools.

Try Jungle Scout, Helium 10 and other tools to perform deep searches.

Such tools can help you save time and find that specific seller you are searching for quickly.

Subscribe for Notifications

When you are within the Amazon storefront of a user sometimes you may see the option to follow that user. This way, you will get notified whenever the user changes their recommendations or adds new items. 

This is a brilliant way of being in the loop with their new catches without the need to go searching for their storefront every time.

Conclusion

The Amazon storefronts are designed to give one a different shopping experience where one can find products from local brands, global brands and even suggestions from diverse influencers. 

It goes without saying that whether you are using the app to scroll through pages or looking for a specific individual’s page it is fairly easy to find a storefront. 

Following the steps above you will be able to find the preferred storefronts making your shopping experience very good.